Temple University Alumni Association

 

The Making of a Movement
Behind the Scenes of the Temple Made Campaign

Did you know that the #TempleMade campaign actually is Temple made? That’s right, Temple University’s branding effort—which promoted the impact our distinguished institution has on the world—was created and executed by Temple alumni, students, faculty and staff. By uniquely incorporating the Temple community into the campaign and leveraging social media networks, the amazing stories and achievements that were Temple Made are brought to life.

On behalf of the Metropolitan New York Chapter of the Temple University Alumni Association, you are invited to an in-depth examination of the creation of the Temple Made campaign, featuring a portrait of its evolution and branding success metrics, involvement of the academic and alumni community, and its impact on business and academics. Learn more about how the university is reenergizing its business branding and outreach, and hear and exclusive preview of future efforts.

Celebrate the extraordinary people and ingenuity that are Temple Made, and contribute your feedback and ideas for shaping future efforts to build and engage our community.

Featuring Karen Clarke, vice president for Strategic Marketing and Communications, Temple University and Gregg Feistman, associate professor, Department of Strategic Communication, School of Media and Communications, Temple University. For more information on Karen, please click here and for more information on Professor Feistman, please click here.

Tuesday, Feb. 11

6:30 PM:
Reception
7:15 PM: Presentation and Discussion
8:30 PM: Reception resumes
9:00 PM: Evening concludes

Alger House
45 Downing St.
New York, NY 10014


$25 per person includes the reception and discussion.
$15 per person early Owl discount if you register by Sunday, Jan. 19.

 
Register Now
 

Ignite Your Career Goals by Acting Like a Start-Up

Wednesday, Jan. 8, 8–9 PM

Join Ben Casnocha for this month’s installment of the Career Expert Webinar Series, and learn how to apply an entrepreneurial approach to your career and your life.

 
Register Now
 

Questions? Please contact the Office of Alumni Relations at alumrel@temple.edu or 215-204-7521.

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